2024 Study: Half As Many Millennials Move as a Decade Ago. Where Are They Going?

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Key Findings

  • 11% of millennials moved in 2023, only half as many as a decade ago
  • “New or better housing” (16%), ”New job” (13%), and “Establishing own household” (11%) are the top stated reasons for millennial moves
  • The share of millennials moving for “Cheaper housing” (9%) in 2023 is the highest it’s been since 2011
  • Montana (+95%), Connecticut (+56%), and Maine (+54%) saw the most millennials move in, compared to moving out
  • Tampa, FL (+95%) metro saw almost twice as many millennials move in versus leave
  • Metros of New York, NY (-56%), San Jose, CA (-51%), and Los Angeles, CA (-40%) saw far more millennials leave versus move in

America’s largest generation – millennials (those born between 1982 and 2000) – are steadily rolling towards becoming middle-aged, and grappling with the fact that they may not be better off than the generations before them.

This is because millennials are among the highest earners, yet they are also the generation with the second highest level of household debt. As of last year, the share of millennials who own a home has finally reached over 50%, while some 16% are still living with their parents

 

[High mortgage rates and low home sales] could explain why the amount of those in this generation who move has steadily declined. The share of millennials who moved last year is half of what it was just a decade ago.”

 

And despite a relatively strong year for job growth and the economy in general, 2023 had the highest mortgage interest rates in recent history, with the worst home sales record in 28 years.

This could explain why the amount of those in this generation who move has steadily declined. The share of millennials who moved last year is half of what it was just a decade ago.

To understand millennials’ living situation better, we examined the trends shaping millennial moves in the United States and highlighted the cities and states that saw the most millennials leave, as well as move in.


Why the Share of Millennials on the Move Has Almost Halved Over a Decade

Reflecting broader national moving trends, the share of millennials who moved over the last decade has declined. And this decline is rather sharp! 

Unlike Gen Z whose moving rate is trending upward, only 11% of millennials moved in 2023, down from 21% the decade prior (2013).

In part, such a slowdown can be a natural consequence of people settling into their life, becoming homeowners, having children, and establishing themselves in their careers. However, as various studies suggest, millennials are less likely to own a home, be married or have kids

This is why the explanation for the declining rates of millennial moves is likely more to do with the socio-economic situation millennials find themselves in.

Housing Unaffordability

On average, aspiring first-time buyers can’t afford home ownership, due to the almost complete unaffordability of homes across the United States. 

And the millennials who can afford a home are unlikely to buy (and move into) a newer home because current mortgage rates are two to three times higher than in the previous decade.

Renting

The situation in the rental market is similarly dire. While rental rates seem to have plateaued lately, they’re still 22% higher than before the COVID-19 pandemic, while average earnings in the same period have risen by 3.2%, according to the U.S. Treasury.

Debt & Finances

Another factor that’s holding millennials back from moving is finances. Saddled with an enormous amount of debt (a lot of it from student loans), many millennials likely find themselves unable to afford to move, with many living paycheck to paycheck.

In last year’s HireAHelper moving survey, 58% of respondents (and 60% of millennials) who wanted to move said they had to stay put because they couldn’t afford to move. This combination of economic trends and financial forces leaves many Americans, millennials chief among them, locked into their current housing situation, unable to get onto the housing ladder — let alone move upwards.


New Homes and New Jobs: Top Reasons for Millennial Moves

So what about those millennials who did manage to relocate? 

The three main drivers of millennial moves in 2023, according to our analysis of the U.S. Census data, were ”Wanted new or better housing” (16%), “New job or job transfer” (13%), and “To establish own household” (11%).

When it comes to moving for new jobs, millennials are the most likely generation to make such a move. Only Gen Z comes close, with 11% of their moves taking place for new jobs.

It is also for the first time since before the declaration of the COVID-19 Pandemic that job-related moves accounted for as many as 15% of all moves that they collectively made.

At the same time, a roughly equal share of millennials moved “For cheaper housing” (9%) and more explicitly, reportedly moved because they “Wanted to own a home, not rent”(9%).


To and From: Origins and Destinations of Millennial Migration

Millennials might be moving less than before, but they still account for around 1 in 5 of all moves (18%) across state lines in 2023, based on our analysis of the U.S. Census data.

Top States for Millennials

Looking at the U.S. states, Texas attracted the highest number of millennials moving out of their home state. 

Last year, the Lone Star state welcomed almost 400,000 millennials as new residents, which is nearly 10% of all the cross-state moves made by millennials in 2023!

In terms of net moves (i.e., the ratio of those moving in, versus those moving out), the undisputed leader is Montana, where 95% more millennials moved in than left.

 

Last year, the Lone Star state welcomed almost 400,000 millennials as new residents, which is nearly 10% of all the cross-state moves made by millennials in 2023!”

 

Four other states had around 50% more millennials move in versus out: Connecticut (+56%), Maine (+54%), Oklahoma (+53%), and New Hampshire (47%).

One possible explanation for why these particular destinations were chosen is due to household income

Those making interstate moves to Maine, Connecticut, and New Hampshire had a 29% higher household income than those moving to Montana, Oklahoma, and South Carolina.

State Net Millennial Moves State Net Millennial Moves
Montana 95% New York -52%
Connecticut 56% California -39%
Maine 54% District of Columbia -33%
Oklahoma 53% Iowa -31%
New Hampshire 47% Louisiana -29%
South Carolina 40% Massachusetts -28%
Texas 39% Illinois -25%
Florida 38% Wisconsin -20%
Tennessee 38% North Dakota -18%
Arizona 37% Arkansas -11%

Bottom States for Millennials

When it comes to states millennials were most keen to leave behind, the biggest losers were New York (-52%), California (-39%), Massachusetts (-28%), and Illinois (-25%).

These states, infamous for their high cost of living, lost significantly more millennials than they gained last year.

The list of states millennials were more likely to leave also highlights their sensitivity to home prices; as many as 19% of millennials who left California, and 17% of those who left New York, moved to find cheaper housing — that was the highest percentage of housing cost-driven moves across all states.

Find out how popular your state was in the millennial cross-state migration using our interactive map below.

The Top Cities: Top Millennial Metro Destinations Are in Florida

Much like retirees, many millennials appear to be moving to cities and their metropolitan areas in Florida.

Top States for Millennials

More specifically, metropolitan areas around Tampa, FL (+95%) and Jacksonville, FL (+54%) – had some of the highest net gain of millennial residents in the country.

Slotting in between them is the Las Vegas, NV metro area, which saw 52% more millennials move in than leave last year. The Gen Z magnet Austin, TX was also up there, with 47% more millennials moving in versus out of the Austin area in 2023.

Metro Net Millennial Moves Metro Net Millennial Moves
Tampa-St. Petersburg-Clearwater, FL 95% New York-Newark-Jersey City, NY-NJ-PA -56%
Las Vegas-Henderson-Paradise, NV 56% San Jose-Sunnyvale-Santa Clara, CA -51%
Jacksonville, FL 54% Los Angeles-Long Beach-Anaheim, CA -40%
Nashville-Davidson-Franklin, TN 53% Detroit-Warren-Dearborn, MI -34%
Austin-Round Rock, TX 47% San Francisco-Oakland-Hayward, CA -31%
Bridgeport-Stamford-Norwalk, CT 40% El Paso, TX -29%
Phoenix-Mesa-Scottsdale, AZ 39% Milwaukee-Waukesha-West Allis, WI -29%
Oklahoma City, OK 38% Miami-Fort Lauderdale-West Palm Beach, FL -27%
Richmond, VA 38% Chicago-Naperville-Elgin, IL-IN-WI -26%
Raleigh, NC 37% Hartford-West Hartford-East Hartford, CT -25%

Bottom States for Millennials

As per the state-level findings, metro areas in New York and California are losing the most millennials. Both the New York City and San Jose, CA metros had over 50% more millennials leave than move in.

Curiously, both Florida and Texas featured metros on both sides of the scale. While millennials may be flocking to metros around Tampa, FL and Austin, TX, it looks like they’re moving out of El Paso, TX and Miami, FL metros.

Check out all the metros with enough move data to paint the picture in our interactive map below.


Will Millennials Move Again?

We enter 2024 with a relatively positive outlook on the economy, the real estate market, and jobs. That would suggest that if you correlate millennial migration to economic trends, as we’ve done at great length in this study, you would have to predict millennial moving could rise again soon. And for such a frequently disenfranchised generation, they can use all the good news they can get.


Sources and Methodology

All data on moves, their origins, destinations, and reasons behind them was taken from the U.S. Census Bureau’s Current Population Survey and its Annual Social and Economic Supplements, as available via IPUMS. All estimates and percentages are based on moves within the United States.
For this study, we adapted the definition of generations from Beresford Research which defined them based on their age in 2023 as follows:
  • Gen Z: 18* – 26
  • Millennials (Gen Y): 27 – 42
  • Gen X: 43 – 58
  • Baby Boomers: 59 – 77
Technically, Gen Z includes anyone from age 11, but our analysis only included moves made by adults.
Net gain and loss for states and metropolitan areas was calculated as follows:
  • # of people moving into the state or city, to
  • the # of people moving out of the state or city,
  • expressed as a percentage (%)

Illustrations by Maddy Vian

Study: How Much Does Moving Cost in 2023?

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Key Findings

  • Based on our projections, the cost of moving in 2023 will be 2% lower than in 2022
  • Moving costs are 4% higher so far in 2023 than in the same period last year
  • The average cost of a move is projected to peak at $421 by August 2023, 7% lower than last year’s high of $454
  • Moving costs are spiking highest in New Mexico (+39%), Kentucky (+30%), and Minnesota (+25%) in the first five months of the year
  • Maine (-15%), Rhode Island (-14%), and Oklahoma (-10%) are the states with the lowest cost of moving compared to this time last year
  • Cypress, TX (+39%) and Louisville, KY (+39%) are the cities where the cost of moving is spiking in 2023, compared to last year

 

When we looked into the cost of moving last year, prices were buoyed by record-high inflation, as well as the rising costs of fuel, cars and trucks; unsurprisingly, moving costs soared to an all-time high. 

Overall, with a peak of $454 in August, the average cost of moving in 2022 was $410 — 7% higher than the year before.

Has it gotten better? Well, based on our figures for the first five months of 2023, the average cost of a move in the United States at the half way point is currently $399, some 4% higher than in the same period last year!

But will the cost of moving in 2023 remain as high all year long, or will costs fall back to Earth? Which states are seeing the most dramatic jumps in moving costs compared to last year? And are there any places where moving is actually getting cheaper?


Still Up on Last Year: How the Cost of Moving Changed Over Time

Based on the moves booked via HireAHelper and our partners in the first five months of the year, moving costs an average of $399, just 2% higher than the $391 we recorded at the same time in 2022.

“…with the projected annual average of $402, the average cost of a move would still be significantly higher than it was before last year, especially before the pandemic.”

 

That being said, last year we saw the cost soar from $389 in April to $427 in May, a jump which didn’t happen this year; average costs largely lingered around the $400 mark.

While this is good news relative to last year, it’s worth remembering that before and during the pandemic, moving used to cost significantly less, and only started to edge into the $400 or greater territory around late 2021.


More Affordable in Maine, Costlier in Kentucky: Cost of Moving Change by State

As the cost of moving continues to climb upwards at the start of the year, here are the states where movers are most likely to be feeling the pinch.

an illustration of a microscope looking at a miniature home, moving boxes, and a price tagBased on HireAHelper figures for the first five months of 2023, New Mexico (+39%) and Kentucky (+30%), are the states where not only moving costs over 30% more than last year, but also where the average price of moving now exceeds $500.

Similar spikes in the cost of moving are seen in the three Midwestern states, the highest being Minnesota, where the cost of moving went is 25% higher so far this year. 

In Missouri and Wisconsin, the year-over-year increase in moving costs is 17% so far in 2023. Incidentally, Wisconsin is the state with the highest average price of a move this year – $515.

Other states where moving costs are significantly higher this year are Illinois, Massachusetts, and North Carolina. In these states, according to our data, people are paying around 9% more for their move in 2023 than they would at this time last year.

But it’s not all bad news! While the majority of states are seeing the cost of moving go up, there are 13 where it’s gotten cheaper than it was last year.

Maine, the state where the cost of moving spiked 51% last year, currently has the biggest annual decrease in the average move price of -15%. The state with the second-biggest dip in the cost of moving is Oklahoma, where it’s 10% cheaper to move so far this year than it was in 2022.

 

“…the biggest year-over-year drop in the average cost of a move in Oklahoma City, OK, where the cost of moving is 24% lower so far in 2023.”

 

Idaho (-9%), Connecticut (-6%), and Utah (-5%) are other states with fairly sizeable reductions in the average cost of a move. States that registered smaller decreases include Tennessee (-4%), Virginia (-2%), and California (-2%)

One possible explanation for prices dropping in these states is cheaper fuel. Based on LendingTree’s recent analysis of fuel price changes, states such as Maine, Rhode Island, Oklahoma, Tennessee, and Virginia saw some of the biggest drops in gas prices so far in 2023.

See prices for local moving labor. Read real customer reviews. Easily book your help online.


Up in Louisville, Down in Oklahoma City: Cost of Moving by City

While our data suggests that nationally the cost of moving is up only 4%, some cities are seeing spikes that far exceed that figure.

In as many as 10 cities, the average amount people pay for their move in 2023 is at least 25% higher than it was at the same time last year. This cost of moving spike is most significant in Louisville, KY (+39%) and Cypress, TX (+39%).

In fact, Louisville, KY is the city where the average cost of a move is the highest overall so far in 2023 and is at $531.

Further down the list, Greensboro, NCIrvine, CA, and Saint Louis, MO registered an annual increase in moving costs of about 33%. 

At the city level, the place with by far the biggest year-over-year drop in the average cost of a move was in Oklahoma City, OK, where the cost of moving has been 24% lower so far in 2023.

Fairfax, VA, Chandler, AZ, and San Diego follow closely, featuring an overall 19% reduction in how much people paid for their moves in the first five months of this year.

Two Texan cities where moving is already among the cheapest in the country, Spring, TX and Katy, TX, registered, respectively, 17% and 15% year-over-year decreases in the cost of moving in 2023.

Check our interactive map showing the change in the cost of moving across states and cities in 2023:


Silver Linings: Moving Should Get (Slightly) Cheaper in 2023

Based on our figures, the cost of moving is projected to drop this year. So far in 2023, the average cost of a standard labor-only move is $399, which is a little higher than in the first five months of last year ($391). 

 

“…last year we saw the cost soar from $389 in April to $427 in May, which didn’t happen this year, as the costs largely lingered around the $400 mark.”

 

However, because we have not seen the cost of moving spike from April to May as we did last year, we can project that it’s unlikely to be as high as it was in 2022. This prediction isn’t just based on our data alone.

So far, this year is the first year since 2017 when new and used vehicles are seeing an annual price decrease. Inflation in fuel prices, as well as inflation in the U.S. economy overall is on a downward trajectory, all contributing to the small drop in projected moving prices.

Based on this year’s projections, the price will, again, peak in August when it’s likely to reach an average of $421. But that would be a far cry from last year’s $454 at the height of the moving season.

Similarly, if last year’s cost of moving didn’t dip below $400, this year we project that it will fall to $395 by the end of the year.

All this said, with the projected annual average of $402, the average cost of a move would still be significantly higher than it was before last year, especially before the pandemic.

This is all the more reason to make sure not to overspend on your move. Check out our most recent tips on how to cut moving costs or how to save money if you’re planning on renting a truck for your move. For those of you moving this summer, have a look at our guide to saving money when moving during the peak moving season.


Sources and Methodology
All charts and tables are based on the analysis of 263,000 local moves in the U.S. booked through HireAHelper.com and our partners from January 2018 through May 2023.
States and cities with less than 100 moves in the last 12 months were excluded from the state-by-state and city-by-city analysis, respectively. However, calculations of the cost of moving by month of the year or day of the week do include data from all states and cities.
Illustrations by Shideh Ghandeharizadeh
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